I've been using cups for a long time but never felt like I found one that was juuust right. I'd read about the Goldilocks cup but didn't believe it existed until I bought this. I love that it's sufficiently firm and inserts easily, I've found some cups are too soft and has difficulty opening up entirely once inserted, which has caused leaks. The pull tab was both intriguing and a bit worrisome as I wondered if I might feel it but it's great. I've also had issues with other cups' stems being too long/short. This pull tab was great for retrieval and helps me get a good grasp so I could break the seal to remove.

I've been trying to find a cup that works for me for the longest and no luck until I tried Asan! I think it was just the right firmness for me to fold and insert. Will say that I've found it sits a little low, but think this is just down to lack of familiarity with cups & will improve over time. Definitely would recommend!